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Response to September 11 Tragedy
||$1,000,000 plus an additional
$1,000,000 donated from Ronald McDonald House; Donated
tens of thousands of meals to relief and emergency workers
|Martha Stewart Living
|| - All of us at Martha Stewart
Living can be extremely proud of the response to our In-Company
Charitable Giving Drive in support of victims' families
relating to the September 11, 2020 disaster at the World
Trade Center. Company-wide employee and friends donations
amounted to a total of $73,975.00.
- Martha Stewart Living 's corporate donation is $50,000.00
- Martha Stewart Living's corporate matching program donation
- Martha Stewart Family Trust's matching donation is $73,975.00
(Martha and Alexis Stewart)
|Mellon Financial Corporation
||$100,000 donated to relief
||- Dispatched emergency-services
vehicles and supplies to help victims
- Rahway, NJ site sent fire trucks and an ambulance.
- Health-care professionals employed by Merck volunteered
- Merck-Medco responded to a call from Greenville Hospital
in NJ, sending two trucks with silvadene (for burns),
alcohol swabs and bags of dextrose and sodium chloride
- Volunteered use of company helicopters for the transport
of emergency workers and injured, if needed.
- Organized blood drive at West Point and its satellites
- Set up emergency hotlines for Merck and Merck-Medco
employees who need help in coping.
- Provided information on volunteering opportunities for
employees through company newsletter.
- Committing $5 million to disaster relief and support
of victims' families: $1 million to the American Red Cross,
$1 million to The September 11th Fund, and $3 million
in donations by Merck employees, plus the Merck match.
||- $10,000,000; Match employee
- Extensive EAP coverage - 1:1 counseling and group sessions
at all locations
- Financial assistance for additional housing/commuting
expenses incurred by relocated employees; Childcare reimbursement
for expenses in excess of the cost of an employee's existing
arrangement up to a maximum of $400; Temporary housing
for employees who lost housing south of Canal Street.
||$2,000,000 pledged to Twin
Towers Fund, including proceeds from benefit show
||Provided up to $250,000
in tires for emergency vehicles; Supplied a 24-hour service
||$10,000,000 in cash and
MONY Group (and Advest)
||- The MONY Group has made
a $25,000 donation to the September 11 Fund. In addition,
Advest, a MONY Group subsidiary, donated $10,000. MONY
also is collecting employee contributions to the Fund.
The MONY Foundation will match these gifts, as well as
other employee gifts to relief efforts, up to $1,000 per
- Through our Intranet site, the Corporate Social Policy
has provided a variety of information including names
and addresses of other organizations accepting donations,
updates on donating blood and volunteer opportunities.
We have provided online resources to help employees cope
with the tragedy, as well as information to help children
deal with the situation. MONY has also encouraged employees
to use the Employee Assistance Program for counseling
and offered open forums for employees to discuss the tragedy.
Finally, MONY has provided office space to Advest, whose
New York City offices were damaged in the attack.
- Plans are in place to continue to provide updated news
and resources as they become available.
|Morgan Stanley Dean Witter
||$10,000,000; Match employee
|New York Times Company
- Kept employees informed with regular email, voicemail
and public address system messages along with floor visits
from senior management.
- Continuing to offer regular support workshops, one-on-one
counseling and discussion groups through the Times's Employee
Assistance Program .
- Provided employees with "Emotional First-Aid" literature
- Increased security efforts at all Times Company buildings
- Placed televisions at various locations, including the
cafeteria, auitoriums and printing plants, in order to
give employees access to media coverage
- Gave non-essential employees the option of staying at
home on September 12
- Offered meals to Times newsroom staff during the week
after September 11
- Provided accomodations for employees who were unable
to return to their homes due to the tragedy or who stayed
in Manhattan to produce the newspaper
- Made important updates available for employees on the
Company Intranet site
Contributions to the WTC Relief Effort
- The New York Times Neediest Cases Fund established a
campaign to collect contributions from the public to relieve
the suffering of families struck by death or injury. Contributions
to the campaign, which is called The New York Times 9/11
Neediest Fund, will be accepted through October 11 and
then be allocated to the seven social service agencies
and to three foundations representing the uniformed services
and other emergency services. The campaign will be managed
by The New York Times Company Foundation, which will cover
all administrative costs.
- Also in response to last week's tragedy, The Times:
Began donating 1000 copies of The New York Times daily
to the Red Cross for relief workers
- Volunteered the use of five Times delivery trucks for
- Launched clothing and supply drive for rescue workers
- Is providing work space for workers displaced by the
World Trade Center tragedy
- Offering reprints of the Sept. 12, 2001 issue for sale
to Times Company employees with proceeds going to the
Times's 9/11 Neediest Cases Fund.
||$1,000,000 plus $100,000
in a separate fund for the widow of one of its cameramen
||$3,000,000 donated to relief
||$250,000 donated to relief
|The Perrier Group
||Supplied rescue workers
in Washington DC and in NYC with truckloads of bottled
||- More than $10,000,000
plus medicinal products
- Ongoing group crisis management sessions as well as
crisis management sessions in Pfizer's childcare centers
to help parents and kids manage emotions and other issues
related to the attack; Information on these, in addition
to a full list of resources
- including educational documents, hotline numbers for
emergencies, volunteering and donations, city agencies,
travel, and emotional support and counseling, among others
- are available via Pfizer's intranet site.
|Philip Morris Cos.
||$10,000,000 donated plus
11 truckloads of food from Kraft and water from Miller
||- The Prudential CARES Disaster
Relief Fund has received over $200,000 in donations from
associates to date, which will be matched by the Prudential
Foundation. Prudential Financial is extremely proud of
its employees, who have helped with everything from volunteering
at "ground zero" to collecting food and money.
- In addition to matching employee gifts, the Prudential
Foundation will be making a $5 million grant toward disaster
relief in response to the tragedy. $3 million will be
directed to the American Red Cross and $2 million will
be allocated to aid New York City in rebuilding.
- Prudential Financial has donated space in New York City
and in Newark, NJ to companies that have been displaced
due to the crisis.
- Prudential Financial and its employees are prepared
to respond to the needs of its customers during this difficult
time. The company intends to use its financial resources
to meet its obligations to policyholders in full. A team
of employees is on site at New York City's Family Assistance
Center to help family members with their questions and
claims. Prudential has also established dedicated toll-free
numbers to expedite the handling of claims related to
the recent tragedy.
- Prudential Financial is providing an array of resources
for employees and their families who may be experiencing
personal, family or work-related difficulties. Counseling
and referral services are available 24 hours a day through
Prudential's EAP vendor, FEI Behavioral Health. In addition,
Prudential's in-house mental health professionals have
been conducting sessions with impacted employees, and
have designed a training session on coping with grief
to be rolled out company-wide. Prudential's Work/Life
Resources intranet site has been updated to include guidance
from LifeWorks and Bright Horizons to help employees and
their children in dealing with the tragedy.
- Prudential Financial is offering enhanced benefits for
employees who have been called to active duty as a result
of the current crisis.
||$1,000,000 donated to relief
|The Roche Group
||$3,000,000 in financial
support, emergency assistance, medical and other supplies
donated to relief efforts
||$3,000,000 donated to help
victims and their families; Offering free consulting services
on information-technology to affected businesses and agencies
|Screen Actors Guild
||$50,000 donated to relief
|Sears, Roebuck and Co.
||- Sears relief efforts total
more than $3.58 million: $1 million pledge by Sears (to
be divided among American Red Cross, September 11 Fund
and Gifts In-Kind International); $1.58 million raised
through the cash register donations programs; and $1 million
through Sears Canada.
- Sears planned to accept contributions at its stores
through October 11; On Wednesday, September 12, Sears
began accepting donations by cash, Sears Gift Cards, checks
or Sears Cards at cash registers at all Sears full-line
stores, Sears hardware stores, Orchard Supply Hardware
stores, Sears Dealer stores, Sears Outlet Stores, The
Great Indoors and other Sears facilities.
- Sears has donated hundreds of thousands of dollars'
worth of merchandise to assist the emergency response
workers at ground zero, some of it contributed directly
by Sears stores along the East Coast. Donated merchandise
includes steel-toed work boots, work gloves, flashlights
with replacement batteries, respirator masks, respirators
with replacement filers, pairs of goggles and five-gallon
- Sears customers and employees in Puerto Rico immediately
rallied to support relief efforts, starting a special
campaign to raise funds for the relief efforts. In addition
to placing newspaper ads promoting the campaign, Sears
stores are working with their local communities by collecting
donations from customers and employees. They expect to
raise approximately $300,000.
- Sears stores in Canada have placed newspaper and radio
ads encouraging Canadians to donate to the Red Cross at
Sears Canada and Eatons stores. Sears Canada has pledged
to match these donations up to their goal of $200,000.
|Shell Oil Company
||$5,000,000 donated to relief
||$2,000,000 donated to relief
||$4,000,000 pledged to relief
||Raised over $5,000,000 to
help victim's families as a result of an inventive initiative
to donate all trading revenues and commissions earned
on Thursday, September 20 to the WTC relief efforts
|Starbucks Coffee Company
||$1,000,000 donated to relief
|State Farm Insurance
||- $1,000,000 donated to
the National Red Cross
- All State Farm Associates were allowed and encouraged
to leave work during Friday's lunch hour in support of
the President's proclaimed "National Day of Prayer and
Remembrance" to attend whatever services they so chose.
- Donated all regular State Farm radio advertising time
for the week of Sept 17 to the Red Cross
- Encouraged all employees to give blood with time off
to do so
- Set up voluntary financial contribution centers at most
State Farm locations to collect money for the Red Cross;
State Farm is matching all associate donations, plus adding
$5,000 to the total of each collection location
- Mobilized our claims force immediately and have positioned
them just outside the barricaded area in lower Manhattan,
to provide help to our customers
||- Contributed to not-for-profit
agencies involved in the effort through the Steelcase
Foundation, including an additional $1 million over three
years to the American Red Cross Disaster Relief Fund.
The Foundation is partially funded through corporate profits.
- Held Blood drives at a number of U.S. company sites
- Communicated to employees the availability of our in-house
Counseling Department and their ability to refer folks
to community-based counseling sites across the US
- Ongoing communication and assistance for employees stranded
due to grounded flights.
||- The SUPERVALU Foundation
has given $25,000 to the American Red Cross Disaster Relief
Fund on behalf of our employees. Since then, we have heard
from many employees across the country who wanted a personal
way to express unity and support.
- In this spirit, SUPERVALU will hold a company-wide "Red,
White and Blue Day" on Friday, Sept. 21. I encourage all
of our employees to wear something red, white and blue
(jeans are allowed) in a show of support and also to make
a donation in the amount of their choice on that day.
- The SUPERVALU Foundation will match up to $50,000 in
employee donations, in addition to the $25,000 gift mentioned
Since the September 11th disaster, Families and Work Institute
has been collecting stories from the companies we work with
concerning the efforts they have made to aid their employees,
their communities and the ongoing relief activities. Additional
information has been compiled from news sources and the Internet.
We are proud to present this list of corporate responses to
the September 11th attacks. We hope that you are inspired by
the thoughtfulness and generosity of these corporations. The
importance of the bond between workplace, family and community
has never been more evident. Although we trust our sources,
no attempt to verify the information has been made by FWI. Please
notify us of any corrections that need to be made to the list
by sending an e-mail to : [email protected].